November 1, 2010
I’ve done a fair share of postings about personal stuff on this blog, so I figured it’s time to take things back to the real world or the other real world, depending on how you look at it.  
This month I plan on doing a lot of thinking about the dreaded “b” word.  Drawing business stuff is arguably more fun than writing about it, so to start, I drew some harmless amoebas segmented into the services or things I do or would like to do.  To re-phrase this diagram, my high-level thoughts on a new business service segmentation are best expressed in the following function:
if (stuffIsRelatedToMainstreamApplicationDesign == TRUE) { value = pushPopDesign; } else { value = timStutts; }
Drilling down, how does this differ from my current service segmentation?  Currently I’m putting Interaction Design, Code Art, and Sound Design all on Pushpopdesign—so far this year these have accounted for my revenue in that very order.  Anyways I’ve concluded that it’s confusing to list these services together.  It’s too broad.  It’s like some unstable isotope held together by a business jargon describing the work as a whole, that is unsettling.  So Pushpopdesign.com will soon only be related to mainstream application design, and will likely expand its workforce (hence the unreasonable number of services for one individual and people drawn at the top-right) on certain projects as needed.  Think big words, business, bullet points, etc.  
As for Timstutts.com, I plan on putting the bulk of my creative stuff from other media into it, and giving it the techy art presence and aesthetic lingo that suits it best.  After all, things like Hardware Experiments are largely archival—I haven’t worked on anything in this realm since 2007, though I still want to show it.  Music is largely a hobby—tracks pop out more or less as I feel inspired or have time.  The code art, though most of it is for corporate clients, can go there too.  Speaking about all of these things using a business jargon is kind of trivial.  Instead think artsy, flashy, slightly mysterious (?).
Anyways, this is all a part of the plan for my continued dual existence as a crazy creative person, plus responsible, business-minded citizen, who’s out to improve the user experience of our strange, ever-changing world.  

I’ve done a fair share of postings about personal stuff on this blog, so I figured it’s time to take things back to the real world or the other real world, depending on how you look at it.  

This month I plan on doing a lot of thinking about the dreaded “b” word.  Drawing business stuff is arguably more fun than writing about it, so to start, I drew some harmless amoebas segmented into the services or things I do or would like to do.  To re-phrase this diagram, my high-level thoughts on a new business service segmentation are best expressed in the following function:

if (stuffIsRelatedToMainstreamApplicationDesign == TRUE) { value = pushPopDesign; } else { value = timStutts; }

Drilling down, how does this differ from my current service segmentation?  Currently I’m putting Interaction Design, Code Art, and Sound Design all on Pushpopdesign—so far this year these have accounted for my revenue in that very order.  Anyways I’ve concluded that it’s confusing to list these services together.  It’s too broad.  It’s like some unstable isotope held together by a business jargon describing the work as a whole, that is unsettling.  So Pushpopdesign.com will soon only be related to mainstream application design, and will likely expand its workforce (hence the unreasonable number of services for one individual and people drawn at the top-right) on certain projects as needed.  Think big words, business, bullet points, etc.  

As for Timstutts.com, I plan on putting the bulk of my creative stuff from other media into it, and giving it the techy art presence and aesthetic lingo that suits it best.  After all, things like Hardware Experiments are largely archival—I haven’t worked on anything in this realm since 2007, though I still want to show it.  Music is largely a hobby—tracks pop out more or less as I feel inspired or have time.  The code art, though most of it is for corporate clients, can go there too.  Speaking about all of these things using a business jargon is kind of trivial.  Instead think artsy, flashy, slightly mysterious (?).

Anyways, this is all a part of the plan for my continued dual existence as a crazy creative person, plus responsible, business-minded citizen, who’s out to improve the user experience of our strange, ever-changing world.